Arabic and modern desserts, Al Ain
E3 Sweets
An online store, seasonal product photography, social media and occasion campaigns for an Al Ain dessert business that delivers across the UAE.
Context
E3 Sweets makes Arabic and modern desserts in Al Ain, known for ready-to-serve trays for gatherings. It delivers across every emirate: same day in Al Ain, usually next day elsewhere.
The challenge
Sell trays online across the UAE, where photography and the ordering experience have to do the work a shop counter normally does, and keep demand up between the big occasions.
What we did
We built the e3sweets.com online store and have photographed the range since 2023 with planned moodboards, from a black-backdrop series for the website to Ramadan and Eid 2025 collections and new product launches. We also run E3's social media and its paid campaigns around occasions, and designed its menu.
Deliverables
- E-commerce store
- Product photography by season and launch
- Social media management
- Occasion-led paid campaigns
- Menu design
Outcome
E3 sells online at e3sweets.com, backed by a photo library that covers its range and every major season.